Respected kids’ executive Tara Sorensen is Apple’s Head of Children’s Programming for Worldwide Video. Joining Apple in 2018, Sorensen oversees the development and production of original live-action and animated children’s series globally for the company’s new streaming service, Apple TV+.

Under Sorensen’s leadership, Apple children’s programming was recently honored with 18 Daytime Emmy Award nominations, in the first six months after launching Apple TV+, exceeding any other streaming service in their entire first year. All of Apple’s children’s programming received Emmy Award-nominations, including the Common Sense and Parents Choice Award-winning Helpsters and Ghostwriter from Sesame Workshop; and the Annie and DGA Award-winning Snoopy in Space and special Peanuts in Space: Secrets of Apollo 10 from Peanuts.

Sorensen has also overseen the development of Apple’s original series Fraggle Rock: Rock On, from The Jim Henson Company, as well as the animated short film Here We Are: Notes for Living on Planet Earth, narrated by Meryl Streep.

Prior to Apple, Tara served as Head of Children’s Programming for Amazon Studios, where she launched the division and developed Emmy Award-winning series such as "Tumble Leaf” and Emmy-nominated Annedroids, WGA Award and Humanitas Prize winner Gortimer Gibbon’s Life on Normal Street, and Humanitas, DGA and NAACP Image Award-winning special An American Girl Story - Melody 1963: Love Has to Win, among others. She previously held executive roles at National Geographic Kids Entertainment and Sony Pictures Family Entertainment.

Sorensen serves on the Los Angeles Advisory Council for Common Sense Media.

Speaking on: Pitchfest 1